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News / Wyndham's new campaign offers tongue-in-cheek take on holiday travel
The campaign highlights the perks of staying at a Hotel by Wyndham over holiday gatherings
This holiday season, Wyndham Hotels & Resorts is sending a Public Service Announcement to travelers coast-to-coast: stay close to your loved ones without actually staying with them. It's all part of the Company's humorous, new ad campaign, dubbed "Stay Close," which is now live across social, digital, email and brand.com in the U.S. and Canada.
Created in partnership with Havas New York and produced by Annex 88, Stay Close delivers a comedic spin on the universal truths of travel while poking fun at the common pitfalls of holiday family gatherings. Whether its escaping "aunt-arazzi" – the aspiring midlife influencer; Cousin Carl's relentless investment pitches; or simply avoiding that dreaded pull-out couch; staying at a Hotel by Wyndham means happily embracing the chance to connect while knowing each night you can escape to a personal retreat.
Wyndham's holiday campaign will launch with a comprehensive omnichannel strategy running through the end of the year, featuring 6- and 15-second ads on digital video and connected TV on YouTube, along with social media and email, reaching travelers with the all-too-relatable moments of holiday travel.
Whether opting for a comfortable hotel stay over Grandma's pullout couch or simply seeking extra comfort while staying just close enough to family, holiday travelers can earn 7,500 bonus Wyndham Rewards points—enough for a free stay at thousands of Hotels by Wyndham—when they stay two nights, now through January 20, 2025. Nights do not need to be consecutive and Wyndham Rewards members may take advantage of the promotion two times for a total of 15,000 bonus points. Terms and conditions apply. For details, visit WyndhamRewards.com.