The World Travel & Tourism Council (WTTC) is pleased to welcome Collette as a Global Member, further strengthening the Council’s network of leading organisations supporting the strategic development of the global Travel & Tourism sector.

Headquartered in Pawtucket, Rhode Island, Collette is the longest-running tour operator in North America, with a legacy of trusted travel experiences dating back to 1918. The company offers more than 170 tours across all seven continents and five distinct travel styles, including small group touring and river cruises. As a third-generation, family-owned business, Collette is known for its commitment to integrity, flexible tour pacing, and a comprehensive travel protection plan that puts the traveller experience first.

With operations spanning North America, Australia, and Canada, Collette plays a vital role in connecting travellers to destinations worldwide. Through its strong industry relationships and thoughtfully curated itineraries, the company contributes to meaningful, immersive travel experiences that support local economies and foster cultural understanding.

By joining as a Global Member, Collette will contribute to WTTC’s evidence-based programmes, policy initiatives, and strategic dialogues, supporting efforts to enhance long-term resilience and ensure the sector continues to deliver economic and social value for travellers, businesses, and communities worldwide.