The Bahamas Ministry of Tourism, Investments & Aviation brought the vibrant spirit and warmth of the islands to Washington, D.C. on February 19, hosting a targeted sales and marketing mission designed to strengthen strategic partnerships and drive continued visitation to The Bahamas.

Led by the Honourable I. Chester Cooper, Deputy Prime Minister and Minister of Tourism, Investments & Aviation, with Director General Latia Duncombe joining the delegation, the mission brought together key travel advisors, airline representatives, tour operators, media, and industry stakeholders for an immersive evening showcasing the destination’s accessibility, diversity, and strong tourism outlook.

Recognizing the Washington, D.C. metropolitan area as an important contributor to U.S. visitation, the Ministry emphasized the strength of its longstanding partnerships within the market and the significant opportunities for continued growth. The engagement formed part of the Ministry’s ongoing strategy to deepen relationships with key distribution partners, support expanded airlift, and ensure The Bahamas remains highly competitive and top of mind among U.S. travelers.

The mission also reinforced the Ministry’s global brand campaign, It’s not one island, it’s a lifetime of them, highlighting the unmatched appeal of The Bahamas’ 16 island destinations. Attendees experienced firsthand the warmth of Bahamian hospitality through signature cocktails, cultural performances by Bahamian artist K.B, and a vibrant Junkanoo rush-out, bringing the energy and authenticity of the islands to the U.S. capital.

With continued investments in tourism infrastructure, expanded air connectivity, and innovative global marketing initiatives, The Bahamas remains well positioned to sustain its positive trajectory and further strengthen its presence across key U.S. markets.