The Caribbean Tourism Organization (CTO) has announced the return of the much-anticipated Caribbean Week in New York, from June 16 to June 21, 2024.

Held during Caribbean-American Heritage Month, the week begins with a church service, setting a reflective and spiritual tone for the days ahead, during which delegates will dive into the evolving landscape of digital marketing technologies. The agenda includes the popular Caribbean Media Marketplace, the return of the Caribbean Media Awards, and a celebration of cricket, recognizing the region’s role as host of the ICC Men’s T20 Cricket World Cup.

Caribbean Week will cover the CTO’s business proceedings – including meetings of the Board of Directors and the Council of Ministers and Commissioners of Tourism – and will put a spotlight on the work of the CTO Foundation and the recently launched Jean Holder Scholarship. A special session on artificial intelligence will underscore the organization’s commitment to innovation.

Women’s empowerment will be at the forefront with a leadership breakfast and awards ceremony, coupled with a Juneteenth commemoration to honor the contributions and resilience of, and synergies between the African American community and the Caribbean Diaspora. In addition to featured discussions around the airline and cruise industries, attendees will benefit from educational sessions on sales strategies and media engagement.