Sabre Corporation announced a multi-year distribution agreement that expands its long-standing relationship with Scandinavian Airlines (SAS).

The agreement ensures Sabre-connected agencies can retain competitive access to SAS's fares and offers through the extensive Sabre travel marketplace, while also giving SAS the ability to distribute future NDC content.

As the flag carrier of Denmark, Norway and Sweden, SAS is a vital player in the Scandinavian travel ecosystem. The enhanced agreement with Sabre supports the airline's new distribution model, which aims at providing travellers with rich, relevant SAS offers through NDC in addition to EDIFACT, both through the direct and the indirect channel.

Sabre's Beyond NDC program provides the technology infrastructure to expand offer- and order-based airline retailing in the indirect channel. Once activated, Scandinavian Airlines will join more than 15 carriers that are already distributing their NDC content through Sabre's global distribution system (GDS).