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November 24 2024 / 02:20 AM
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Hospitality Net
Morocco identified as a key market for expansion, prompting Radisson to accelerate growth efforts

Photo by Radisson Hotel Group

 

Radisson Hotel Group has set a goal of expanding its current portfolio of 11 hotels in operation and under development in Morocco to 25 hotels by 2030. As Morocco continues to be a crucial market for development, the Group is accelerating its expansion in the country and has therefore extended the portfolio of Erwan Garnier, Senior Director for Development, to include Morocco.

Erwan has been an integral part of Radisson Hotel Group since joining nine years ago, achieving numerous development milestones. He has played an active role in expanding the Group's African portfolio, particularly in Francophone and Lusophone countries, Indian Ocean islands, and more recently in West and Central Africa.

In 2023, the Radisson Hotel Group maintained its expansion momentum in Africa with eight new hotel signings, adding more than 1,600 rooms to its already robust portfolio on the continent. With this progress, the Group is well on track to achieving its objective of reaching 150 hotels in Africa over the next five years, up from its current count of 100 hotels.

Furthermore, over the past three years, Radisson Hotel Group has emerged as the fastest-growing hotel group in Africa, with 20 hotel openings across the continent. This remarkable achievement has set a record for the Group in terms of the realization of its pipeline into openings and has resulted in an impressive 15 percent annual growth on its African portfolio.

Mar 25, 2024

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