Hard Rock International announced development plans for REVERB by Hard Rock Scottsdale, a music-themed hospitality experience featuring entertainment and outdoor spaces, 195 hotel rooms, an outdoor pool, a rooftop bar and more. The $60 million project in partnership with ERES Capital is expected to open in late spring / early summer 2026, anchoring The Sydney, a mixed-use entertainment-focused development in the heart of Scottsdale's 101 Entertainment Corridor.

REVERB by Hard Rock Scottsdale will be a contemporary hotel connecting traveler through music, local culture and events. Whether working, relaxing, meeting new friends or traveling with the kids, REVERB offers signature design elements and brand programming throughout its public areas to encourage social connection. The 195-room hotel will feature food and beverage offerings including a Constant Grind coffee bar and lounge, RT60 rooftop bar, outdoor swimming pool and sundeck, sound booths, co-working space, flexible meeting rooms, creative zone, market pantry, Rock Shop, fitness room, amenity closets and guest laundry room.

The new property will be in Central Scottsdale, nearby Old Town, Salt River Fields at Talking Stick baseball stadium, OdySea Aquarium, Arizona State University and downtown Tempe, with numerous other attractions a short drive away. REVERB will anchor The Sydney, which is expected to feature multiple entertainment experiences, including The Rustic, a Texas-based restaurant featuring live music, Pickle & Social, a premier pickleball concept with roughly 7,500-square-feet of indoor and outdoor playing space, a 2,500-square-feet golf fairway with swing simulators, 3,000-square-feet outdoor entertainment green space, an outdoor music stage and numerous multi-tenant restaurant and retail buildings. The Sydney is located at the northeast corner of Pima Road and Highway 101.

The property will be designed by Gensler Architects with a contemporary, five-story building within Salt River Pima-Maricopa Indian Community Tribal land.