Destination Canada in collaboration with Air Canada have teamed up to launch the national "SnOOOw Day" giveaway, encouraging burnt-out Americans to ditch work, unplug and find respite in Canada's winter wonderland. As kids, snow days brought pure joy and play, but as adults, the snow comes without the carefree escape. With virtual work and school, the surprise and delight of an unexpected day off is a thing of the past… but Canada, arguably the home of winter, wants to preserve some of that nostalgia.

On Cyber Monday, December 2, 2024, consumers can relive the anticipation of a snow day by entering for a chance to win one of fifty prizes of two economy round-trip tickets courtesy of Air Canada. Participants can visit www.snowdaycanada.com to enter; conditions apply. Destination Canada is helping Americans try new things and bring their winter dreams to life—whether it's hopping on a snowmobile, skating on a frozen lake, or catching the northern lights.

The website also features an 'Out of Office' (OOO) message generator, helping consumers craft an envy-inducing auto-reply message that lets their coworkers know they're off enjoying an epic snow day in Canada. It also features insider tips and tricks from Canadians who are experts in making the most of the cold winter season.

Winter is truly when Canada comes to life. From world-class ski resorts to charming towns and once-in-a-lifetime experiences, Canada invites Americans to try something new in Canada; there's no shortage of adventures.